13:00 - 17:00 Optional Sight Seeing Tour Prague

17:30 - 19:00 MCE CEE Registration

20:00 - 23:00 Welcome Gala Dinner by Corinthia Hotels Group

20:00 - 20:05 Welcome by the Congress Chairman

20:05 - 20:15 Welcome to Corinthia by Glenn Carroll, Senior Vice President of Sales, Corinthia Hotels International

20:15 - 20:30 Keynote: Czech Republic - The ideal meetings and incentive destination
                     by Jade Sebek, Czech Convention Bureau

08:00 - 08:30 Welcome coffee/tea

08:30 - 10:00 Conference Program:

08:30 - 08:35 Official Congress opening by Congress Chairman

08:35 - 09:25 Keynote & panel discussion: Matching the demands of international buyers-trends & criteria for successful
                     events.
                     By Johanna Fischer, TMF

09:25 - 10:00 Keynote: An Introduction to Event Sustainability.
                     By Rebecca Saunders, Sustainable Events Ltd.

10:00 - 10:30 Networking Coffee Break

10:30 - 13:00 Scheduled One-to-one Business Meetings (10 x 15 minutes meetings)

13:00 - 14:15 Networking Lunch

14:15 - 15:30 Conference Program:

14:15 - 14:45 Keynote: Creative Thinking: rethink what you think you think.
                     By Karl Raats

14:45 - 15:15 Keynote: Graphical planning and presenting.
                     By Dipl. oec. Bruno Friedl, pep EVENT/pep PRESENTER

15:15 - 15:30 Conference Day 1 Closing Remarks from the Congress Chairman

15:30 - 17:30 Scheduled One-to-one Business Meetings (8 x 15 minutes meetings)

18:30 - 22:30 Evening program with Old Town walk, Cocktail Reception & Gala Dinner at HardRock Prague

08:30 - 09:00 Welcome coffee/tea

09:00 - 10:15 Conference Program:

09:00 - 09:05 Conference Day 2 Welcome Words by the Congress Chairman

09:05 - 09:30 Keynote: Anatomy of a brand.
                     By Marco Monfils, Marketing, branding and strategy expert

09:30 - 09:50 Keynote: Promoting Destinations to the US.
                     By Ilan Geva, Ilan Geva & Friends

09:50 - 10:15 Keynote: Social Media in the Event Industry.
                     By Nicolaas Pereboom, Entrepreneur Internet & Social Media for travel & MICE - Crossmint

10:15 - 10:45 Networking Coffee Break

10:45 - 13:15 Scheduled One-to-one Business Meetings (10 x 15 minutes meetings)

13:15 - 14:30 Networking Lunch

14:30 - 15:40 Conference Program:

14:30 - 14:50 Keynote: The Meeting Industry in the CEE countries - Trends & Developments.
                     By Zuzana Adamson, MICE Central & Eastern Europe - Media

14:50 - 15:10 Keynote: DMC Challenges of working with Clichées!
                     By Peter Antoni, Regional Head of Sales CEE - Kuoni DMC

15:10 - 15:30 Keynote: Trails and tribulations of the Czech Meetings industry, with a future brighter than we think.
                     By Jade Sebek, Czech Convention Bureau

15:30 - 15:40 Closing remarks from the Congress Chairman

15:40 - 17:00 Optional On-Site One-to-one Business Meetings