MCE South Europe 2019 - Valencia

MCE South Europe 2019 - Valencia

13 Oct - 15 Oct 2019, Valencia, Spain
Melia Valencia

MCE South Europe – The MICE B2B forum that successfully brings together destinations and MICE suppliers from South Europe with worldwide buyers seeking solutions for their upcoming events..

DMCs, PCOs, event management companies, convention bureaus, hotels, airlines from participating South European countries meet up with carefully selected, qualified and pre-screened buyers. Not only do all business counterparts meet face-to-face in match-made meetings but they also spend quality time together, as can only happen in this boutique format event.

MCE South Europe offers the perfect mix of pre-scheduled meetings, educational sessions presented by industry opinion leaders, networking opportunities and social events. It will be your best investment - as many of our previous and returning participants say – into finding new business leads and partners.



You will meet:

As a participating destination or supplier of MICE services from South Europe you will meet with a carefully selected, personally interviewed, screened and qualified group of buyers that have upcoming outbound business for your destination and are seeking new partnerships. Buyers are:


Chris Fenech

I am very impressed, both with the format of the event: the 2-day duration is ideal, a Sunday-Tuesday pattern is fantastic for us; and also the quality of meetings and the program of the event. The venue and the location were fantastic but also the quality of the participants. I usually judge these events not just by the quality but by the amount of new contacts. It is important for us to meet with new leads and not to have a repetition, and here at MCE South Europe giving the percentage of 95% of contacts I met were new clients that I have not met before, thus it is a big plus for this event and I will definitely attend in future.

Chris Fenech, The Venues Box

Will Grayson

Very informative, beneficial and focused on buyers and suppliers needs event! It has been a fantastic experience!

Will Grayson, Focusing Events

Eliza Tsolakou

This workshop is really great, the business opportunities are really good! I know from our side of the Convention Bureau of Athens that it is very difficult to organize such event and have good quality of buyers. I totally think that the quality of buyers and the kind of business we did in a couple of days was great and you will definitely see us in Valencia again!

Eliza Tsolakou, City of Athens Convention and Visitors Bureau

Juani Ponce Fernández

Fantastic event with very good organization and very good selection of interesting buyers!

Juani Ponce Fernández , Melia Sevilla & Melia Lebreros

Marina Caiafa

The is very well organized with highly professional buyers. I especially liked the seriousness and professionalism of the buyers. ROI is a key aspect for any re-participation and within these settings we can manage it.

Marina Caiafa, VOI hotels

Marija Matana

Very high quality of buyers, well organized meeting schedule, optimal duration of 2.5 days. Excellent event!

Marija Matana, Le Meridien Lav, Split



Percentage of Unique Buyers per Event


Average Number of Events per Year per Buyer


ROI Satisfaction

Forum Highlights


Our events are solely about MICE business

Varied Event Program

Business meetings, keynotes, networking & socialising

Target Audience

Invited buyers with business potential for participating suppliers

Effective Time Usage

Limited out of office time, high number of new business leads

Boutique & Quality

Selected decision makers in exclusive event venues

B2B Matchmaking

We create you your ideal schedule with next business partners

Key fact


Our events are solely about MICE business

Varied event program

Business meetings, keynotes, networking & socializing


Buyers selected on destination interest: Synergy!

Effective event time usage

Limited out of office time yet high number of new business leads


Invite only participants in top notch event venues

Exclusive & Boutique

Limited participant numbers to secure personal approach and result focus


Europe Congress applies a strict and lengthy qualification process to guarantee a high-quality of the event. Only senior positioned event planners with sufficient (upcoming) outbound MICE business for South Europe are being invited. The full qualification process takes over 6 month and is led by Europe Congress's recruitment team who dedicates itself to assure each hosted buyer is worthwhile meeting for the participating destinations and suppliers. The hosted buyers’ qualification process consists of the following procedures:

  • Detailed telephone Interview with event planners to uncover business potential
  • Pre-registration in case of the successful outcome of an interview
  • Invitation to event registration (based on provided business activity data)
  • Further qualification and reference checking based on registration details
  • Official Hosted Buyer event participation confirmation


Convention Bureau Valencia
Region of Valencia
Meliá Valencia
Exclusive Cars
Meliá Valencia
Convention Bureau Valencia
Region of Valencia
Exclusive Cars
Meliá Valencia
Convention Bureau Valencia
Region of Valencia
Exclusive Cars

I'm interested

MCE South Europe 2019 - Valencia